An addictive easy way to shop for homes
The Estately team ends up explaining what we do to people – we’re small and we don’t have the name recognition that millions of dollars of venture capitol will bring you. People always seem to ask a few of the same questions though: Q. How are you different than, uh, what’s it called, uh, Zillow? A. We have nearly every...
Every time someone tells me about a trick that helps get more money for a home seller, I can’t help but flip the idea on it’s head: logically it means homes that aren’t employing that trick are a better deal for buyers. Deal of the day: Homes with good photos sell for more and sell sooner because they get seen...
On Thursday Anastasia Goodstein, (Ypulse), Niki Scevak (RealEstateVoices), Jason Spencer (StreetAdvisor.com), Karim Tahawi (My-Currency) and I were on the New Kids on the Block panel at the Inman Connect conference last week. I was extremely flattered to be invited to be on this panel; Doug and myself, the two-man team behind Estately beat out dozens of other new real estate...
While it seems like you might miss potential clients by pricing your home so low that it falls off their radar screens, Broker Bryant today spotted a $235,000 home listed for $160,000. The guise: “drama pricing.” Set the price so low people get excited and let them bid it up. They should call it ebay pricing in honor of the...
I attended Mind Camp, a local “unconference” this weekend and met a bunch of interesting people who talked about interesting (and geeky) concepts. Mind Camp could have been more aptly named iPhonistan; there were easily more iPhones present than any other make of cell phone. So what’s the first thing I wanted to see? The interface, but Estately on the...
We’re very excited to announce our new name today: Estately. After some soul searching, we decided that ShackPrices was fun, but didn’t always convey how good our real estate search is, the variety of homes available on our site, and the vast amount of information available on our site. We are absolutely smitten with Estately. It’s quick, easy to pronounce,...